Creative Director · Cinematographer · Motion Designer
Ideas that
move.
I build brand identities, direct campaigns, and craft motion graphics that give ideas a visual life — from the first mark on the page to the finished frame on screen. At Causate Collective, this is the core of my work: making brands look right, feel purposeful, and communicate with clarity across every format and touchpoint. When a story needs to be told on screen, I step behind the camera and direct the films that bring it there.
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AI Film · Swiggy Dineout · 2026
Swiggy Dineout — 50% Off
A BAU ad film for Swiggy Dineout's 50% off on cafes offer. AI visuals generated in VO and Videos, edited and finished in After Effects. Produced with Big Bear Studios.
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AI Film · Force Gurkha · 2026
Force Gurkha — The Waterhole
A wildlife photographer, a familiar forest road, and a leopard and her cub at dusk. A personal film about patience, presence, and what you choose not to photograph.
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Campaign · Ola Consumer · 2024
Ola Outstation — Borderless Rides
A social-first campaign making India's unseen roads the reason to travel. Aerial drone photography, split-screen geography, zero cabs — just the kind of road that rearranges your weekend.
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Pre-launch Campaign · Flash AI · 2023
Flash AI — Missing Something?
A pre-launch awareness campaign making people feel the problem before they ever saw the product. Static creatives and WhatsApp GIFs that built toward one answer: join the Flash Few.
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Campaign · PUMA India · 2019
PUMA India — Found on the Ground Floor
PUMA India's social team wanted real street energy. The bboy crew we needed was already practising on the ground floor of our building. Brief to full delivery — statics and film — in four days.
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Campaign · PUMA × BFC · 2020
PUMA × Bengaluru FC — The City's Game
A campaign celebrating PUMA's partnership with Bengaluru FC — where football culture meets street energy and the Blue Army gets its moment.
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Campaign · Meesho · 2024
Meesho Trendz — Where Trends Find You
A performance campaign for Meesho's Trendz feature — making fashion discovery feel effortless, personal, and alive.
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Campaign · Cult.sport · 2023
Cult.sport — The Street Is Your Court
A launch campaign for Cult.sport's retail rollout across India — turning every gully, corner, and street into a place to play. Gully cricket, football, sport as it actually lives in India. The photographs filled every store at launch.
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B2B · Motion Graphics · Tesco
Tesco — Infographics
Infographic design for one of the world's largest retailers — complex data translated into clear, compelling visuals that communicate at scale.
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B2B · Print · Wipro
Wipro — Business of Resilience
A board-level research brochure on business resilience across African markets — layout discipline, precise infographics, and strict brand adherence from cover to close.
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Investor Pitch Film · Ola Electric · 2019
Ola Electric — SuperScooter Pitch Film
An investor pitch film shot on Bangalore's real roads at night — anamorphic lenses, ARRI open gate, zero artificial lights, and a scooter that didn't officially exist yet.
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Motion Graphics · Titan Company · Season 1
Design Impact Awards — Launch Film
A launch film for the inaugural biennale of Design Impact Awards — a social initiative by Titan Company, powered by Tata Trusts, challenging innovators to apply design to India's real-world problems.
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Motion Graphics · Musifie
Musifie Brand Film
A brand film that tells the story behind Musifie — a networking platform for independent music. The entire narrative unfolds through a single dot, depicting a musician — how it transforms, how it behaves, how it collaborates. Created in close partnership with founder Anil Joseph, from concept through final production, including the original score.
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Branding · MELA Foundation · 2024
MELA Foundation — Brand Identity
A complete visual identity for a philanthropic foundation working at the two pivotal decades of human life. The logo is drawn from the Akasha Mudra — a hand gesture that means space, limitlessness, sky.
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Print & Packaging · Millet Mojo · 2024
Millet Mojo — Product, Perfected
3D rendering and high-end retouching for Millet Mojo's packaging — making a health food brand look as good as it tastes.
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Film · Royal Oak · 2022
Royal Oak — Exchange Offer Films
Three comedy films for Royal Oak's exchange offer — old furniture breaking at exactly the wrong moment, and the punchline is an upgrade.
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Brand Films · Royal Oak · Series of 3
Royal Oak — Product Brand Films
Three product-specific brand films for Royal Oak — Italian Collection dining table, Recliner, and Malgudi, an ethnic furniture collection rooted in South Indian craft.
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Brand Film · SleepyCat
SleepyCat — Dosa or Mattress?
A couple walks into a mattress store. The shopkeeper suddenly transforms into a South Indian restaurant waiter — rattling off mattress types the way a waiter calls out dosa varieties. The wife cuts him off: "Dosa nahi chahiye, mattress chahiye." The film lands on one clean truth: the mattress market is hopelessly confusing. SleepyCat isn't.
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